With the increasing demand for e-commerce, having an online store has become essential aspect for businesses. In order to attract customers and to stand ahead of the competition, it is essential to create a good e-commerce website that is easy to navigate and is engaging to the consumers. Here is a list of some important factors to keep in mind while designing an online store.
- The online AFL store should have a responsive design. The present generation of consumers’ prefer to search for the products and services on their mobile and tablet screens instead of desktops and laptops. The online store should be able to adapt effectively to the smaller screens of mobiles and laptops. The website should have easy navigation and good readability. To have a profitable e-commerce store to sell AFL merchandise, concentrate on building a modern and responsive website.
- Choose a latest design trend for your AFL store online. The trends in website designs change rapidly, select a design that looks modern and always in style. Use appropriate fonts that enhance the readability and make the website look sleek and attractive. Proper use of images and videos also helps to enhance the user experience. Use high definition pictures of the products with the correct size to aspect ratio. Blurred and tiny images make the viewers disinterested and make them leave your website. Always use original images of the products instead of opting for stock images. A well-designed website is essential to keep the viewers engaged and reduce the bounce rate.
- Pay close attention to the content of your website. The website should provide all the information regarding the products and services of the company. The website should have up-to-date information about the different products. Lack of required information will result in higher bounce rate on your website and make you lose out in competition. Customers might visit your AFL store website but without proper information they will not be able to buy the products.
- Increase the engagement of the viewers to your AFL store website by designing UX to provide great shopping experience. You should pay great attention to detail while designing the product and checkout pages of the website.